It is no secret that biotechnology has taken over the Boston market. It is the number one biotech hub in the world. A MassBio report stated the Life Sciences industry in Massachusetts continues to experience significant growth. Boston, Cambridge, Worcester, Waltham, and now Allston have been attracting the best talent in the world within the Life Sciences industry. Despite high rents and real estate costs, biotech companies want to be in the center of it all, bringing new jobs to students and the brightest minds in bio tech, influencing the biotech sectors of the local higher education facilities, and developing neighborhoods from a dormant industrial state to vibrant communities.
So, what does this have to do with AV? Everything! Employees require effective communication and collaboration tools to produce great results. Companies also need to tell their story internally to their staff and externally to existing and future investors. The biotech industry is a competitive and lucrative industry and requires top talent. Obtaining and keeping top talent means culture and the “wow” factor matter - A LOT!
Some of the top trends in the AV industry for 2024 include AI, immersive experiences, digital signage and interactive displays, wireless collaboration, video walls and projection mapping, and networked AV. All of these trends play an important role in the development of a new biotech facility.
AVCT consultants have designed numerous AV systems for a variety of biotech companies in the Boston area. Here is an example of a typical space.
The moment you enter a biotech company you will experience an architecturally stunning lobby with video walls or impressive projection mapping that accommodates the architectural design. The goal here is to provide engaging and continuously new content that tells a story about the company. It also adds a “wow” factor and draws employees and investors into the building. It is important that this content stays relevant and updates continually to keep people engaged.
Videoconferencing systems have come a long way and now include multiple cameras, AI technology to accommodate note taking, language barriers, and help you with your presentation skills, and offer collaboration tools for effective communication for in-room and remote participants. Wireless collaboration and BYOD is the norm, making connecting and sharing in a meeting space simple for all participants. We see a variety of solutions from large conference rooms to huddle rooms and open collaboration spaces. The key here is consistency of the technology throughout the company.
Cafes typically include an all-hands space with a mixture of video walls, multiple displays, projection, sound reinforcement, and DJ locations. These spaces provide digital signage, videoconferencing capabilities, and IPTV to display the daily news or sporting events (go Red Sox!). Gone are the days of a small employee break room. These Café spaces provide a welcoming and fun space for the entire team to meet up and have those impromptu side conversations that lead to incredible innovation.
Our AV designs are typically networked AV systems that allow for a simplified system with increased collaboration capabilities and a centralized head end. Using a networked AV system also can help reduce conduit and power requirements, reduce the number of devices required for the system, improve the ease of installation and future upgrades and system expansion, and provide remote management solutions. We also focus on sustainable AV design practices that help our clients and end users meet their sustainability goals.
With scores of biotech projects under our belt, the AVCT team can help you design your next biotech space. Contact us today at info@avconsultingteam.com We look forward to collaborating with you.
References:
An Emerging Hub: How Biotech Spread to Allston | News | The Harvard Crimson (thecrimson.com)
Boston is the World’s Largest Biotech Hub | EPM Scientific